I am a sociologist who use Sociology in everything I do: writing a great copy or selling a product needs the knowledge of society and people.
Among the all available super powers, I have been given the power of writing, and I was pretty lucky: I would not have liked the power of invisibility.
As a writer I write books, articles and stories, which are often published hither and thither in reviews, tomes, magazines, blogs and ebooks.
As a copywriter I create texts for advertising and I enjoy a lot doing it. I’m also crazy for my students of Copy & Business Writing course.
As a sociologist I take part in conferences (often as a speaker).
As a blogger I write for several sport blogs and I have also my own daily blog.
When I was a child I used to dream to win a golden medal at the Olympics. Then I grew up. I play electric guitar, I love music, running, all sports, videogames, social networks, American tv-series, Sardinia’s sky and New Zealand, the classic bee in one’s bonnet.
And I love my dog Giuliano, who is also my favorite target when trying to improve my skills as a photographer.
I describe the reality from my point of view, that is from my 5’15″ - which doesn’t allow me more. I love to take apparently senseless sides that sometimes I grab like I was taking a fly. And when I put on the glasses of disenchantment the results are often stunning.
I like to find original solutions to inform, explain, describe. Imagination is my copilot, hoping that it doesn’t swallow me up so that it makes me see only imaginary friends.
More curious? Check my biography out. It will takes a moment, I’m still very young.